Conquer Your Biggest Sales Challenges
with a Comprehensive CRM.

White Cup eliminates the need for clicking around between multiple dashboards by offering all customer details in one organized screen. Order information, a full history of all customer communications, account details and scorecards are instantly available and accessible. Providing full customer insights will lead to more effective conversations.

 By offering a full view of what’s going on with each customer, you can have more effective conversations.

White Cup identifies your most lucrative opportunities with real-time insights on your CRM homepage, allowing your sales reps to prioritize customer contact. With built-in BI, you can get a granular view of accounts and dig into historical sales activity to prioritize your next moves.

White cup gives you the full picture of your customer relationships, their purchase history and potential opportunities in a centralized, easy-to-use system. White Cup integrates with your existing ERP so you can access and act upon your data intuitively.

White Cup demolishes silos by providing a full history of what’s going on with every account at your fingertips, so your inside sales and outside sales reps—as well as your marketing teams and leadership—can view the same information in the same place.

White Cup modernizes and streamlines your processes with automated workflows, freeing up time to allow your sales team to focus on what they do best: making sales! Eliminate those extra steps with optimized sales processes, a user-friendly interface and all the data you need at your fingertips.

White Cup will help you forecast sales with greater accuracy using built-in AI tools. Set goals for your team, monitor progress and hold everyone accountable with Sales Manager Dashboards tailor-made for distribution businesses.

White Cup organizes all communications in your CRM so there is a single source of truth for sales and marketing. Your company’s marketers may be sending out great content, but if sales isn’t aware of the messages being sent, you could be missing out on opportunities. White Cup’s built-in automation provides alerts to your sales reps if their customers take action on marketing emails. With a full view of marketing emails in your CRM, you can eliminate silos and have more informed conversations with customers.

White Cup provides you with the products and strategies to make your team more self-sufficient and successful. For instance, built-in email templates make it easy for sales reps to re-engage with customers who have gone cold. Empower your team with intuitive tools that are easy to learn and consistently use.

White Cup eliminates the need for large CRM solutions that might not be right for your team. Because our CRM was built with everything a distributor needs in mind—and offers unlimited users—you can avoid paying for high-cost tools that offer low ROI. Powered by BI, your team will have immediate access to actionable customer insights without the need to ask around for the right reports. Automation and pre-built reporting give your sales reps what they need to make finding the right information easier and faster so they can focus on what matters most.