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Relying on ERP Add-Ons

Seize Every Sales Opportunity

Your ERP is a powerful tool, but it wasn’t designed for the daily grind of sales teams. It’s often clunky and hard to use, leading to low adoption among sales reps—which means missed opportunities and lost revenue.

CRM and ERP are complementary technologies that help distributors effectively run their businesses.

Your ERP system is essential for managing operations, but it wasn’t built to be your sales team’s daily tool. That’s where CRM comes in, enhancing the power of your ERP by providing the customer insights and communication tools your sales team needs.

A CRM like White Cup untangles the web of data that lives in your ERP and quickly surfaces actionable insights, enabling your team to proactively manage customer and vendor relationships with ease.

White Cup CRM, powered by BI, integrates natively with your existing ERP to make crucial data and insights accessible to everyone.

CRM and ERP dashboard comparison on desktop screen, showcasing sales data and automated workflows for better business insights
conveyor belt moving packages in a warehouse, symbolizing full visibility into customer data and AI-powered product recommendations

With full visibility into your customer  and sales data from all channels, plus AI-powered product recommendations, your team can increase the value of every order.

A Guide To CRM Implementation, Migration and Support

Take a closer look at how our CRM implementation services and training support your team at every step, turning your team from new users into CRM champions.

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Next steps

If you’re relying on ERP add-ons to manage your sales process, you might be feeling the strain of limited functionality and user adoption challenges. White Cup CRM offers a better way—purpose-built for distributors, it integrates seamlessly with your existing ERP, enhancing your sales operations without the need for costly customizations.

Schedule a consultation with White Cup to see how our CRM can help you:
  • Turn data into action with automated workflows that bring your ERP data to life, enabling your team to make smarter, faster decisions.
  • Enhance customer relationships with targeted campaigns and insights that ERP add-ons just can’t deliver.
  • Boost team efficiency and sales outcomes by moving to a system designed for daily use by sales teams.
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White Cup CRM + BI

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