Revenue Intelligence for Distributors
Distributors benefit from our 20+ years of industry experience with software solutions to improve topline revenue and bottom-line profit.
Growing Revenue is Easier with Revenue Intelligence Software
Distributors win when their data, analytics and workflows are connected and laser-focused on driving revenue. That’s Revenue Intelligence. That’s White Cup.
"The ease of use and the ease of implementation is a significant plus in my world. And, based on the money MITS BI saved our company, the software paid for itself within 3 months."
Holly Horner
IT Manager, Central Turf & Irrigation Supply
"I would recommend MITS BI to any Prophet 21 user who currently struggles with data, acquisition, and utilization."
Todd Taverner
VP, Purchasing & Inventory, E.B. Horsman & Son
"Being in IT, I like it when technology works, especially when new features make my job easier and our staff more productive. I especially liked the eAutomate integration component."
John Winkler
Partner, INS Inc
"White Cup offers some powerful products to streamline data analysis and build a distributor's performance targets into workflow and reports. With visibility into performance, companies can gauge success and identify corrections needed. The people in charge of the various products are knowledgeable and very generous in sharing their expertise."
Jessica Leppanen
Sales & Marketing, CMD Corporation
Customer Story: HVAC and Plumbing Distributor
A North American HVAC and Plumbing Distributor standardized their pricing methods across the organization with White Cup Pricing. The result was a 40X ROI after implementation and an immediate impact on margins, gross profit, and overall efficiency.
“White Cup Pricing provided us with data that highlighted where we had been charging too much or not enough based on our new matrices and created an accurate global price matrix that we really needed.“
– Corporate Pricing Manager
Our Customers
Revenue Intelligence, Driving Distribution Forward
Revenue Intelligence is the distribution-focused, integrated platform of software solutions from White Cup that makes all aspects of growing revenue easier for your entire team.
- Continually improve revenue, profit, margin, and performance
- Accelerate sales cycles with integrated solutions and automated workflows
- Identify and act on trends to sell more to new and existing customers
When your CRM, BI, and Pricing software are integrated, sharing information across teams to improve the selling process, which, in turn, helps grow revenue. All of which clear the way for teams to focus on delivering positive customer experiences.
Your Revenue Driving Engine Has Arrived
Introducing White Cup CRM
White Cup CRM is the most comprehensive CRM for distributors. Sales and marketing teams are now empowered to capitalize on every opportunity to relentlessly drive revenue.
Industry-Specific Solutions That Drive Revenue
For more than 20 years, we’ve been developing integrated solutions that make it easier to grow sales from new and existing customers.
BI and CRM for Office Technology
Our 20+ year of experience in the office technology industry, we built our products to help dealers win in this evolving and challenging market.
The White Cup Customer Journey
When you become a White Cup customer, our team of industry experts partners with you to ensure success every step of the way.
- Guided process for an easy implementation
- Training to drive adoption
- Ongoing support to deliver value
White Cup User Conference
RevUp 2022
Free Virtual Conference
Recordings are now available!
RevUp is White Cup’s annual user conference — this year it was free and virtual to all customers, with dedicated tracks for our distributor and office technology customers. Learn from industry experts and thought leaders and unlock even more value out of your CRM, BI, and Pricing products.
Featured Resources
Read, watch, and learn ways your business can grow with revenue intelligence tools.
Integrate Your Technology
Get a 360° view of your customer by integrating our CRM, BI, and pricing software with your ERP, marketing automation platform, and more. White Cup integrates with industry-specific technology platforms, so sales reps can easily access the data they need to win in real-time.
Take The Easy Path
With our industry-specific revenue intelligence tools, making smart decisions from your data has never been easier.
Talk to Us