12-Minute Tech Talk: Generic Outreach is Hurting Your Revenue

How to Increase Your Sales with Personalization

Video Series:

With CRM, your goal should be to improve the quality of every interaction you have with your customers. That means personalizing the way you talk to a particular contact. Not all customers buy the same product, are in the same industry, or have the same history with your distributorship. Using CRM should make it easy to identify, target, and nurture any contact that shares similarities with another customer. 

As a distributor, you should be able to meet your customers where they need you. Brian Friedle, Vice President of Business Development at White Cup, discussed how to match your sales outreach process to your customer needs to increase sales. 

Webinar: 12-Minute Tech Talk: Generic Outreach is Hurting Your Revenue
Presenter: Brian Friedle
Theme: How to Increase Your Sales with Personalization

In this webinar, we will cover:

• How a one-size-fits-all sales outreach hurts your business 
• Applying technology to target the right customers with the right message 
• How to sell better with personalization 

In only 12 minutes, you’ll learn how personalization can drastically improve how you organize and target your contacts within CRM.